Tagged: WWD

denim & supply by Ralph

In Italy we have Armani, Dolce & Gabbana, Gucci, Salvatore Ferragamo and many, many more, but in the States while there is a plenty of new emerging designers and brands, there never seem to be as many long-time players.

Perhaps one of the strongest is Ralph Lauren. In 2011 Ralph expanded his empire even further to launch Denim & Supply, a jeanswear concept. Today, Denim & Supply opens its second store in the States and its first in Manhattan. The new store located at 99 University Place was formerly the home of a Rugby (another Ralph Lauren brand). Earlier in the month the first ever Denim & Supply store was opened on Newbury Street in Boston, also a former Rugby location; which makes you wonder is this all part of Ralph’s larger plan to begin phasing out Rugby?

While this may be the word on the street, David Lauren, executive VP of advertising, marketing and corporate communications, was awfully quick to disperse the rumors saying that it is “in no way a replacement for the brand” (WWD).

Despite his comment, with so many brands now falling under the Ralph Lauren name – and many with overlapping product lines – the future of Rugby still feels as though it make be in question.

Read a full article on the subject on WWD.

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it’s about time.

The fashion industry has always had a difficult time jumping on the ‘green’ brand-wagon. Although it seems easy and natural in theory when it comes down to it the two just really don’t mesh very well – especially when you begin talking about black label brands. Telling a black label to ‘go green’ can almost be likened to telling stock brokers not to gamble with clients money.

Despite the risks Gucci recently unveiled their sustainable handbag line. Livia Firth – cofounder of the Green Carpet Challenge – and Gucci launched the line on Monday. The line is produced in the Brazilian Amazon and is guaranteed not to cause deforestation. The bags are the first products to utilize the ‘Green Carpet Challenge (CGG)’ branding. They also come with a Gucci ‘passport’ that tells the story and origin of the bag.

If you wanted to purchase one/check’em out the bags are on sale at Gucci flagships stores worldwide as well as on the U.S. and Europe Gucci sites.

For more info read the full article at WWD.com.

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